Colgate Sensitive Whitening

POTASSIUM NITRATE and SODIUM FLUORIDE · Gel, Dentifrice · Dental

Over the counter

Active ingredient

Active ingredients Purpose Potassium Nitrate 5% Antisensitivity Sodium Fluoride 0.24% (0.14% w/v fluoride ion) Anticavity

Purpose

Active ingredients Purpose Potassium Nitrate 5% Antisensitivity Sodium Fluoride 0.24% (0.14% w/v fluoride ion) Anticavity

Uses

Uses builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact helps protect against cavities

Warnings

Warnings When using this product, if pain/sensitivity still persists after 4 weeks of use, please visit your dentist. Stop use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

When using this product

When using this product, if pain/sensitivity still persists after 4 weeks of use, please visit your dentist.

Stop use and ask a doctor

Stop use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist.

Keep out of reach of children

Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

Directions

Directions adults and children 12 years of age and older apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. children under 12 years consult a dentist or physician

Inactive ingredients

Inactive ingredients Water, Glycerin, Hydrated Silica, Sorbitol, PEG-12, PVM/MA Copolymer, Sodium Lauryl Sulfate, Flavor, Poloxamer 407, Trisodium Phosphate, Sodium Hydroxide, Sodium Saccharin, Cellulose Gum, Xanthan Gum, Titanium Dioxide, Blue 1.

Questions?

Questions? 1-800-468-6502

Label text from the FDA structured product label by Colgate-Palmolive Company (revised Jan 13, 2026). Long sections are shortened; the complete label is on DailyMed.

Active ingredients

Colgate Sensitive Whitening NDC products (1)

NDCStrength & formLabelerType
35000-131Potassium Nitrate 50 mg/g; Sodium Fluoride 1.1 mg/g
Gel, Dentifrice
Colgate-Palmolive CompanyOTC MONOGRAPH DRUG

Frequently asked questions

What is Colgate Sensitive Whitening used for?

Uses builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact helps protect against cavities

Who makes Colgate Sensitive Whitening?

Colgate Sensitive Whitening is listed by 1 labeler in the FDA NDC directory, including Colgate-Palmolive Company.